PRIVACY POLICY

Effective Date: November 1, 2021

This Privacy Policy covers the practices of My Water Quality concerning personal information that we collect through mywaterquality.ca, or that we otherwise collect through our water testing and reporting services.

This Privacy Policy contains the following sections:

1. Information We Collect
2. Use of information
3. Protection of information
4. Your Rights and Choices
5. Third Party Websites
6. Updates and Changes to This Policy
7. Contact Information

1. Information We Collect

a. Information You Provide to Us:
You may provide the following types of personal information to us:

• Contact information, such as name, email address, phone number, address, username, and password;
• Testing results;
• Survey-related information, such as survey responses, product reviews, and other user-generated content;
• Payment data (though users often provide this directly to a payments company and not us); and
• Any other information that you provide us that can be used to identify you.

The payments companies that handle payment for us (e.g., PayPal) handle payment data pursuant to their own terms and privacy policies, not this one, regardless of whether you provide the data directly to them or we do.

b. Cookies and Other Information Collection Technology:
Through our Sites, we and third parties may collect information from your computer or other device by automated means such as cookies, web beacons, local storage, JavaScript, mobile- device functionality and other computer code. This information may include unique browser identifiers, IP address, browser and operating system information, device identifiers (such as advertising identifiers), other device information, Internet connection information, as well as details about your interactions with the relevant website, email or other online property (for example, the URL of the third-party website from which you came, the pages on our website that you visit, and the links you click on in a website). In some cases (such as cookies), the tools described here involve storing unique identifiers or other information on your device for later use.

You may be able to set your browser to refuse certain types of cookies, or to alert you when certain types of cookies are being used. Some browsers offer similar settings for HTML5 local storage and other technologies. However, if you block or otherwise reject cookies, local storage, JavaScript or other technologies, our Sites may not function as expected.

To opt out of Google Analytics cookies on our websites, please visit them only with browsers on which you have installed the Google Analytics Opt-out Browser Add-on.
If you replace, change, upgrade or reset your browser or device, or delete your cookies, you may need to use these opt-out tools again. We do not respond to browser-based do-not-track signals.
We do not honor Do Not Track (DNT) signals.

2. Use of Information

We may use the information described above for the following purposes:

• Provide our Testing Services;
• Manage, protect, and improve our operations;
• Conduct business operations in support of our core activities, such as testing, research, development, and analytics;
• Contact you regarding My Water Quality services, and other subjects that we think may be of interest to you;
• Respond to your inquiries and comments related to the Sites or our products and services;
• Customize content, preferences, and advertising on the Sites, across the Internet and elsewhere;
• Comply with laws, regulations, and other legal process and procedures; and
• Establish, exercise, or defend our legal rights.

3. Protection of information

Although we maintain certain security measures, we cannot assure you that your personal information will remain secure.

4. Third party websites

The Sites may contain links to certain third-party websites not owned or operated by us, and our testing services are sold by third-party websites not owned or operated by us. When you click on a link to a third-party website, you leave our Sites and no longer will be subject to our Privacy Policy. My Water Quality does not control and is not responsible for the privacy policies or practices or the content of any third-party websites, and such links are not intended to be an endorsement. We encourage you to review the privacy policies of any third-party website prior to providing them with your personal information.

5. Updates and Changes to this Policy

My Water Quality may update this Privacy Policy from time to time, such as to reflect changes in our practices or for legal reasons. We will post those changes here or on a similarly accessible page. Any amended Privacy Policy supersedes all previous versions.

6. Contact Information

If you have any questions or comments regarding our privacy policy and practices, or to exercise any rights you may have with respect to your personal information, please email us info@mywaterquality.ca